The Story of Shawo
Every piece
has a beginning.
Ours began long before Shawo existed as a brand.
It began with family, work, craftsmanship and a name
that would eventually become something larger.
From the family archive
The Name
Before Shawo,
there was Şavo.
Şavo was the nickname of Cevat Bozkurt. Within the family, the name became closely associated with his character, his way of working and the craftsmanship he represented.
Years later, that familiar name became the starting point for Shawo. Not as an attempt to recreate the past, but as a way of carrying something meaningful from one generation into the next.
A name became a legacy
The story was never only
about making jackets.
about making jackets.
The Craft
Leather
came first.
The manufacturing journey began in 1995.
Long before Shawo was created, the work was already there:
pattern, cutting, sewing, finishing and years spent understanding
how leather behaves in the hands and on the body.
Then the name
became a brand.
became a brand.
In 2016, Shawo Suede was founded as a new expression of that
accumulated experience. The intention was not to build a brand around
heritage alone, but to take that knowledge forward through contemporary
design, stronger silhouettes and a more distinctive point of view.
The past remained part of Shawo, but it no longer defined its limits.
Touch & Feel
What never
changed was
the touch.
Suede and leather still lead the process.
Texture, weight, movement and character come before everything else.
The material is not simply part of a Shawo piece.
It is where the piece begins.
From Şavo to Shawo
Different generations.
The same instinct for leather.
Shawo continues to evolve with every collection,
but the idea at its centre remains remarkably simple:
make pieces with character, make them well,
and make them worth keeping.
